Speakers

2018 KEYNOTE

Neil Harbisson

Neil Harbisson

Artist and the First Human Cyborg
Cyborg Foundation
Aja Monet

Aja Monet

Spoken Word Poet, Educator, Human Rights Activist, NAACP Image Award Nominee
Maral Kalajian

Maral Kalajian

Chief Marketing Officer
Watty

2018 SPEAKERS

Burak Adali

Burak Adali

Entrepreneur-CPU
ingenious Smart Home
Prof. Dr. Ana Adi

Prof. Dr. Ana Adi

Head of Department of Corporate Communication
Quadriga Hochschule Berlin
Phil Agnew

Phil Agnew

Product Marketing Manager
Brandwatch
Phillip manages product marketing for Brandwatch's flagship product, Analytics. He's spent the last four years working in social listening,
co-creating the latest innovations in social. Phillip has a specific interest in support entrepreneurialism and start ups in Brighton,
regularly attending and speaking at local MeetUps and at the two city Universities, Brighton and Sussex.
Christian Bayley

Christian Bayley

Senior Brand Manager
Riot Games
Armin Berger

Armin Berger

Geschäftsführer
3pc
Fredrik Borestrom

Fredrik Borestrom

Interim Head of LinkedIn Marketing Solutions, DACH | President of the International Advertising Association, UK Chapter
LinkedIn
Fredrik leads LinkedIn’s advertising business in Germany, Austria and Switzerland and together with his team in Munich, we empower businesses to reach, engage and convert their professional audience at scale.

As President for the International Advertising Association (IAA) UK chapter, Fredrik Borestrom directs the organisation in its aims to protect freedom of commercial speech, advance advertising in a responsible way, and support consumer choice and education in the industry.

Borestrom boasts almost 16 years of business development and leadership experience, having held senior roles at companies such as Euronews, Eurosport, and Phunware Inc. Notably, he had a key management role in establishing, growing and ultimately selling mobile advertising start-up, Odyssey Mobile Marketing Ltd to Phunware Inc. in December of 2014.
Antonio Carballido

Antonio Carballido

Manager in Multichannel & Innovation (Digital channel)
Banco Santander
Rod Cartwright

Rod Cartwright

EMEA Regional Director and EVP
Text 100
Jin Choi

Jin Choi

Director CPG, Retail, Entertainment
Facebook Germany GmbH
Orville Clarke

Orville Clarke

Creative Director, leading Digital, Auto & Sports categories across Time inc.
Time Inc. Headquarters
Klaus Cloppenburg

Klaus Cloppenburg

Geschäftsführer
interactive tools GmbH
Mit mehr als 20 Jahren Erfahrung ist Klaus Cloppenburg einer der führenden Experten in der Strategieentwicklung und der Kreation digitaler Medien. Als Geschäftsführer der interactive tools GmbH berät er seit 2001 Kunden in Fragen der digitalen Strategieentwicklung und Markenführung.
interactive tools ist eine inhabergeführte Digitalagentur mit Sitz in Berlin und München. Seit 20 Jahren entwickeln wir mit rund 80 Mitarbeitern digitale Medien mit Fokus auf Usability und nutzerzentrierte Gestaltung. Wir unterstützen und begleiten namhafte Kunden aus dem B2B-, dem Finance- und dem Consumer-Bereich bei der digitalen Transformation – von der Strategie über die Kreation bis hin zur technischen Umsetzung.
Dr. Markus Czanta

Dr. Markus Czanta

Director Digital Transformation | Digitalization, Display Solutions Business Unit
Merck KGaA
Orhan Dayioglu

Orhan Dayioglu

Director Business Development DACH
Showpad
Orhan is a passionate marketer and sales transformation leader. He supports sales leaders to identify and scale sales excellence in their teams, create a better engagement with the customer and helps marketers achieve more impact with the content they produce. Having a 20-year experience with leading corporates such as Unilever, Vileda and ZEISS, he guides enterprise customers to align structures, processes and sales enablement technology to meet the customer of the future. Orhan has a bi-national Turkish-German background, is a father of two sons and holds a diploma in Mechanical Engineering.
Achim Feige

Achim Feige

Partner
Brand Trust GmbH
Achim Feige schafft es als einer der wenigen Markenberater, die Theorie der Trend- und Zukunftsforschung in die konkrete Markenführung im Alltag zu übersetzen. Er berät u. a. die wachstumsstärksten
und innovativsten Anbieter im Bank- und Versicherungsbereich wie z.B. die quirin Bank oder die ING DiBa. Seine fundierten Branchenkenntnisse verhelfen seinen Kunden zu beeindruckenden Erfolgen,
etwa, wenn es um die digitale Transformation geht oder wie man mit Hilfe von Markenstrategien quantitative Zielvorgaben mit operativer Marketingarbeit verbindet.
Kelley Franklin

Kelley Franklin

Senior Social Media Manager Global
N26 GmbH
Prof. Dr. Christian Gärtner

Prof. Dr. Christian Gärtner

Professor
Quadriga Hochschule Berlin
Torben Gefken

Torben Gefken

Business Director Mobility & Tourism
fischerAppelt AG
Torben Gefken is leading the mobility & tourism unit of fischerAppelt. Having worked in advertising, corporate publishing and PR before, his main focus lays on integrated communication campaigns.
Neil Harbisson

Neil Harbisson

Artist and the First Human Cyborg
Cyborg Foundation
Andreas Horbelt

Andreas Horbelt

Creative Director
facts and fiction GmbH
Judith Hülshoff

Judith Hülshoff

VP Marketing, Europe
Casper Sleep GmbH
Maral Kalajian

Maral Kalajian

Chief Marketing Officer
Watty
Prof. Dr. Andrea Kindermann

Prof. Dr. Andrea Kindermann

Professorin für Corporate Digital Transformation & Organisation
Quadriga Hochschule Berlin
Andrea Kindermann berät seit mehr als 15 Jahren Unternehmen bei der Bewertung und Adoption von Marketing-Innovationen und hat als Beraterin bzw. in der internen Unternehmensentwicklung unter anderem für Proximity Consulting, Jung von Matt und Villeroy & Boch gearbeitet. Sie ist als selbstständige Beraterin für Marketing und Digitale Transformation tätig und gehört zum Netzwerk Das 18te Kamel & Komplizen – Sozietät für Digitale & Soziale Transformation (www.18teskamel.de). Außerdem lehrt und forscht sie als Professorin für Digitale Transformation an der Quadriga Hochschule in Berlin mit dem Schwerpunkt Digitale Transformation etablierter Unternehmen.
Christoph Knorn

Christoph Knorn

Director Global Employer Branding
Siemens AG

His passion is transformation. Transforming things from an old or current status to something better, more functional, more relevant, more human is what gets him up in the morning.
In his current position he is responsible for the Employer Brand of Siemens worldwide helping the company to attract and retain great talent and transforming the employer brand to stay relevant in the digital age. Before he was member of the Management Team and VP for Strategy & Consulting at Conrad Caine (now Possible), a digital agency where Christoph built and ran a consulting department to help customers transforming their brands into digital. Prior to Conrad Caine he worked as Head of Digital Marketing for Siemens´ Global Answers Campaign, in a British/Swedish Mobile Business startup and as Management Consultant for a Boutique Consultancy.
His educational background includes a diploma in cognitive psychology as well as several certified management trainings.
He loves to spend time with his family, travel, used to play bass in a band, likes to ride his motorcycle and do some sports to stay healthy.
Sebastian König

Sebastian König

Orchestermanager
Deutsches Symphonie-Orchester Berlin
Daniel Kramer

Daniel Kramer

Client Solutions Manager, eCommerce & Sports
Instagram
Jasper Krog

Jasper Krog

Head of Global Content Marketing
Beiersdorf AG
Abhinav Kumar

Abhinav Kumar

Chief Marketing & Communications Officer - Global Markets
Tata Consultancy Services Belgium NV/SA

Abhinav heads the communications, marketing & government affairs divisions for Global Markets (North America, South America, Europe, UK, MEA and APAC) at Tata Consultancy Services (TCS), a global IT Services firm with revenues of US$19 billion and 400,000 employees based in 46 countries.
The company’s brand was recognized as the fastest growing in its industry in 2018 and valued at US$10.4 billion. In a distinguished career at the company, Abhinav has held several leadership positions including serving as the CMO and CCO for TCS’s European and Latin American operations.
His team has won 70 of the most prestigious Global awards for excellence in communications, marketing and branding. Abhinav was also named in Holmes Report’s “Innovator 25 EMEA” list, which recognizes the most creative marketing and communications leaders driving change in an era of disruption.
He holds an MBA in Marketing and is based in Brussels, Belgium.
Eugenia Lagemann

Eugenia Lagemann

Managing Director
fischerAppelt
As Managing Director at fischerAppelt, Eugenia Lagemann and her team develop ideas and campaigns in the FMCG/Retail context that create real-life moments for brands and companies. After working in management and strategy consulting, she moved to fischerAppelt's PR unit in 2011.
Mirko Lange

Mirko Lange

Gründer und Geschäftsführer
Scompler GmbH
Mirko Lange ist Strategieberater sowie Gründer und Geschäftsführer von Scompler, einem der führenden Content Operations Plattformen in Europa. Der studierte Jurist und PR-Fachwirt berät Unternehmen dabei, neue Strategien und Prozesse im Marketing und der Kommunikation aufzusetzen, um den Anforderungen einer zunehmend digital werdenden Welt besser gerecht werden. Zudem ist er an diversen Hochschulen als Dozent tätig zu den Themen Content Strategie und Content Marketing tätig. Zu seinen Beratungskunden gehören z.B. die Deutsche Bahn, Nestlé, die HypoVereinsbank oder die Techniker Krankenkasse.
Bharat Madan

Bharat Madan

Global Head of Innovation & Business Partnership
Aperam
Aja Monet

Aja Monet

Spoken Word Poet, Educator, Human Rights Activist, NAACP Image Award Nominee
Daniel Mundt

Daniel Mundt

Chief Executive Officer
a+s DialogGroup GmbH
Tesh Patel

Tesh Patel

Principal Solutions Consultant
Hootsuite Media Germany
Phillip manages product marketing for Brandwatch's flagship product, Analytics. He's spent the last four years working in social listening,
co-creating the latest innovations in social. Phillip has a specific interest in support entrepreneurialism and start ups in Brighton,
regularly attending and speaking at local MeetUps and at the two city Universities, Brighton and Sussex.
Pascal Perrochon

Pascal Perrochon

Trends & Competitive Intelligence Leader
Pernod Ricard Paris
Anja Rattemeyer

Anja Rattemeyer

Project Manager
Koelnmesse GmbH
David Risa

David Risa

Senior Client Solutions Manager
LinkedIn
Since 2012 David has been working for local and international digital marketing houses. He gained his first experiences within a small, dynamic Media Company from Munich, developed into a strategic role in between product and sales at Yahoo and moved on to LinkedIn, where he is consulting enterprise TECH clients on driving demand and leads on LinkedIn and within the B2B space.
Benjamin Schuster

Benjamin Schuster

Projektleiter & Product Owner
BRANDAD Systems AG
Benjamin Schuster ist ein waschechter „agile native“ und Product Owner für das Marketing-Portal Brand Base. In dieser Funktion hat er die Entwicklung des neuen Marketingplaners konsequent nutzerzentriert vorangetrieben. Klar: Er weiß genau, dass es sich beim Marketing von Automobilern und Versicherern ein bisschen so verhält, wie mit Äpfeln und Birnen – trotzdem schafft er es immer wieder, deren völlig unterschiedliche Anforderungen unter einen Software-Hut zu bringen ...
Olga Scupin

Olga Scupin

Co-Founder & Managing Director
Fuxblau GmbH
Chris Seth

Chris Seth

Managing Director, Europe
Dynamic Signal

Chris Seth is Managing Director at Dynamic Signal. With funding from Deutsche Telekom, Cisco and Microsoft, Dynamic Signal is changing the way companies communicate, and powers employee engagement and advocacy for a third of the Fortune 500 today. Over his career, Chris has helped build successful global companies at Stardoll, BBDO, Time Out and the New York Times. He is an investor and advisor to a range of early stage companies including Lifesum, Banjo, CTRLio and Qriously.
Anita van de Velde

Anita van de Velde

Managing Director
DeVelde International
Anita van der Velde's career spans 15 years within the UK advertising and marketing industry, in both agency and corporate environment. She gained a wealth of experiances at leading London agencies holding positions such as Media Director at Proximity London, where she oversaw the communication strategy of a number of blue chip clients. She also worked for UK retailer Sainsbury's, before establishing a communications and media offering within a boutique creative agency in the UK.

With a history of developing communications for client's business needs, van de Velde now applies these keen problem solving skills in her current role as Head of Corporate Communication Practice. With support from O'Connel's internal research resource, this practice has delivered successful bespoke solutions for a diverse range of corporate communication roles, spanning all aspects of this function for leading international companies thoughout continental Europe.
Hagen Wolf

Hagen Wolf

Team Lead Partnerships, Strategic Partnership Manager
Secret Escapes GmbH
Carlos Zamorano

Carlos Zamorano

Chief Marketing & Communications Officer
RTL2 Fernsehen GmbH & Co. KG